What is a food sample?

The food sample defined by Sato Sample is a tool made of vinyl chloride (PVC), which has excellent reproducibility and durability, and is mainly used by restaurants such as restaurants to attract customers.
Attracting customers will increase just by decorating the food at the restaurant. But unfortunately, real food quickly deteriorates and spoils. Dogs, cats, wild birds, etc. can be messed up.
Therefore, food samples are those that can be used for a long period of time without deteriorating the "appearance" that looks delicious.
I think that it is expensive because it is made by hand from each part according to the customer's menu and it uses raw materials and paints that are resistant to ultraviolet rays, but in Japan it takes about one week to one month. It is used in various restaurants because it can be used for more than 10 years at a price that can be paid for.

* Depends on usage conditions such as customer care and decoration

Why are so many Japanese restaurants displaying food samples in stores?

1. Increase the ability to attract customers. "What kind of food will be served at this restaurant?" "How much volume?" The customer's anxiety will be resolved.
2. Increase sales. If the food you order is decided in advance, you will spend less time at the restaurant. As a result, the turnover rate is improved.
3. You can sell the menu you want to sell. You don't have to decorate all the dishes first. If you decorate only the sample menu you want to sell, the dish will be sold intensively. As a result, you will be able to concentrate on purchasing ingredients.
4. Easy to understand for tourists. Even if you can't read the letters on the menu, you can easily order by just pointing at the sample.
5. Solve the waste. It's a week to display real food at the store. It is calculated that cooking is wasted 50 times in a year.

What happened with the sample? Customer testimonials

・ The number of customers on the day of decoration has quadrupled! Tokyo bread shop management
・ Sales on the day increased 1.5 times. Tokyo curry shop management
・ We were able to increase the number of stores to 3 in a year. Australian crepe shop
・ The number of customers who entered the store increased because the food sample looked delicious. Ginza coffee shop management
・ Many new customers have increased. New York Ramen Shop

So we recommend it!

● It is easy to understand the size and volume of dishes that are difficult to convey in the photos.
● It can appeal to reservations and tourists who cannot read the local language.
● Because it is made of vinyl chloride (PVC), it can express a more realistic taste than wax.
The appeal power will increase and the ability to attract customers will increase.
● Easy maintenance!
Since it is made of PVC, it can be washed with a neutral detergent for washing dishes even if it gets dirty. However, since it is made by combining small parts, dirt easily gets into the gaps, so please remove the dust before washing.

Heat-sensitive wax sample

In the summer of 2018, the temperature of Tokyo was close to 40 degrees Celsius. And I did an experiment. Shock image! Please be careful.

Please see from here (If you can not see the video, please click "here").